What does SEO mean? You might have heard the term SEO used in the past but never understood what it was. An SEO is someone who uses or manipulates the algorithms created by Google in order to get their web pages rank on the first page. They will use all sorts of tactics in order to rank a page such as linking to other sites and optimizing their pages to increase views to their target audience. A search engine optimizer will utilize the systems put into place by Google to make money. They will sell their services for a pretty penny to businesses in need of more clients. This can be a very time-consuming yet lucrative job.
Have you thought about being an SEO?
Working primarily from home would seem like a significant benefit right? Some SEO’s end up working nearly a hundred hours a week because their job is always right there at home. With how much money there is to potentially make, work mode can be particularly challenging to turn off.
With that being said, if you are willing to put in the work and learn SEO techniques used then you just might have what it takes.
There are so many tools online you can use to find out more about Search Engine Optimization. Now, they even provide SEO schools online. For a small price, you can learn everything needed to become a modern day Digital Marketing Strategist. Since Googles algorithms are always changing and being updated, it can be very difficult to stay on top of everything. For search engine optimizers this could mean the difference between a few hundred dollar profit or potential hundreds of thousands. Again, it can be quite a rewarding job financially if you put the work in.
What are some techniques used?
SEO plugins for the backend of a website can make a significant difference when it comes to ranking. They use metadata to help provide more strength on the web page. Relevant information to what the user is searching for is essentially what Google wants. If you are able to provide a more relevant article or informative content on-page, then Google will be more likely to rank your site. It’s that simple. Using tools like these can prove to be as important if not more than backlinking to other websites.
Don’t get me wrong; backlinking is still incredibly important if you want to actually rank on the first page. There are many kinds of ways to backlink but providing the strongest ones possible will entirely change the outcome for your site. If you are having trouble getting your site to rank and you’re very close to the first page, this can bump you right up to that number one spot. Many SEO’s use backlinking on a regular basis to provide more relevancy to their sites and make sure they stay on the first page once they get there.
So, if this is sounding like something you might have fun doing while sitting at home and playing video games, this just might be the right job for you. Be warned; there are a lot of SEO’s already out there so make sure you are ready before quitting your job to become an optimizer for search engines like Google.