What Is an SEO and What Do They Do?

Posted by on Jan 25, 2017 in Business, Information, Web Design | 0 comments

What does SEO mean? You might have heard the term SEO used in the past but never understood what it was. An SEO is someone who uses or manipulates the algorithms created by Google in order to get their web pages rank on the first page. They will use all sorts of tactics in order to rank a page such as linking to other sites and optimizing their pages to increase views to their target audience. A search engine optimizer will utilize the systems put into place by Google to make money. They will sell their services for a pretty penny to businesses in need of more clients. This can be a very time-consuming yet lucrative job.

Have you thought about being an SEO?

Strategies in Digital MarketingWorking primarily from home would seem like a significant benefit right? Some SEO’s end up working nearly a hundred hours a week because their job is always right there at home. With how much money there is to potentially make, work mode can be particularly challenging to turn off.

With that being said, if you are willing to put in the work and learn SEO techniques used then you just might have what it takes.

There are so many tools online you can use to find out more about Search Engine Optimization. Now, they even provide SEO schools online. For a small price, you can learn everything needed to become a modern day Digital Marketing Strategist. Since Googles algorithms are always changing and being updated, it can be very difficult to stay on top of everything. For search engine optimizers this could mean the difference between a few hundred dollar profit or potential hundreds of thousands. Again, it can be quite a rewarding job financially if you put the work in.

What are some techniques used?

SEO plugins for the backend of a website can make a significant difference when it comes to ranking. They use metadata to help provide more strength on the web page. Relevant information to what the user is searching for is essentially what Google wants. If you are able to provide a more relevant article or informative content on-page, then Google will be more likely to rank your site. It’s that simple. Using tools like these can prove to be as important if not more than backlinking to other websites.

Don’t get me wrong; backlinking is still incredibly important if you want to actually rank on the first page. There are many kinds of ways to Search Engine Optimization in 2017backlink but providing the strongest ones possible will entirely change the outcome for your site. If you are having trouble getting your site to rank and you’re very close to the first page, this can bump you right up to that number one spot. Many SEO’s use backlinking on a regular basis to provide more relevancy to their sites and make sure they stay on the first page once they get there.

So, if this is sounding like something you might have fun doing while sitting at home and playing video games, this just might be the right job for you. Be warned; there are a lot of SEO’s already out there so make sure you are ready before quitting your job to become an optimizer for search engines like Google.

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Your Website Design: To Learn HTML or Not?

Posted by on Jan 25, 2017 in Start Ups, Web Design, Work From Home | 0 comments

tulsa web design

One of the most controversial topics amongst web design today would have to be what design techniques are best. Web designers will use different types of hosting sites for their business but should they use pre-coded design templates like a theme or should they use HTML? Well the folks at tulsa web design have a few things to say on the subject.

Themes:

When it comes to using a theme for your design project, there are a lot of different things you must keep in mind. What themes are best to use? What type of themes typically have the most problems? What are the most customizable themes? These are just a few things you must ask yourself if you’re about to be starting a project.

Themes are hugely popular for those with no coding experience due to their easy to use design. If you are just starting out as a web designer, this could be a lucrative option. Some themes are free to utilize so the internet designer can turn almost a full profit on whatever the assignment is. Using a predesigned template can help the developer with more ideas on the page layout. These can even help with choosing colors that work well together which can make or break your web design. They can contribute to making a task go by much quicker if you are in a time crunch to complete.

These types of themes have a downside. They often offer very little customization. Typically you can only choose between changing certain colors and changing the pictures they provide. There are also usually a lot of people using the same theme since they’re free. Possibly the most frustrating thing the web designers deal with when using themes would have to be the incredibly slow loading time. They take so long to load because there’s so much more HTML coding that goes into a predesigned template.

HTML coding:

For web designers who utilize HTML coding to create their own designs aren’t limited in what they can do. HTML coding can be tough to learn. Essentially, coding is a different language used by programmers. Once you know how to code, you will have complete freedom to create your own webpage from scratch. Web designers who can code and write programming for their sites are valued highly. You don’t have to worry about anyone else having the same design as you.

web design tulsaCompanies might have certain things that they’re looking for on their website. Not every design template will have what they need. In this situation, you would typically install a plug-in that can do the additional task the business is looking for. You won’t need to worry about installing things like plug-ins or add-ons that will slow down your site.

Web design is becoming more and more popular. With all the new hosting sites that provide easy access to free themes, a lot of people want to save money and just design their own sites. Unfortunately, they usually don’t turn out the way they had hoped for. Getting a web artist who can completely customize the design a company needs can make or break online presence. So if you’ve been on the fence about learning HTML coding and if it’s necessary, here’s your answer.

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